And Time Warner isnt the only company that thinks so.
Jeff Bewkes, Time Warners CEO, said the price doesnt make sense when he spoke at the Royal Television Conference in London this week, according to cnet.com. And he went even further to say such a low price point for first-run shows could jeopardize the release of shows to TV viewers for free, because it could undermine the sale of those shows to networks.
So Time Warner, and by extension its television networks including HBO and CW, are out as far as Apple TV is concerned. You wont be renting episodes of True Blood or Supernatural on Apple TV (and thats a serious contribution to my not buying one). And NBC is out, too cnet reported last week that CEO Jeff Zucker said at the Goldman Sachs investor conference last week that a 99-cent rental fee would devalue our content. Oh, and Warner Bros. Entertainment CEO Barry Meyer also has expressed his dissatisfaction at the rental price.
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